Track the latest updates and improvements to Branding5.
Latest
v1.5.0
Aug 5, 2026
New Brand Triangle page: your positioning pyramid — core value, insight, claim, competencies and attitudes on one page.
New Brand Story section: pick your story plot and foil to sharpen your archetype.
Personal brands now have sub-types (creative, entrepreneur, coach, professional) with wording and questions tailored to each.
Creative brands get a Universe Bible: characters, world rules, bios, mood and storytelling hooks.
You can now add reference artists — we research their public persona and use it as inspiration.
Competitor analysis now reads competitor websites directly for more accurate comparisons.
The Brand Triangle summarises your positioning in one pyramid.
v1.4.6
Jun 9, 2026
You can now refresh your competitor analysis from the report — we re-crawl your competitors' sites and regenerate the comparison.
v1.4.5
Jun 3, 2026
You can now regenerate a report section against a new website URL — we re-crawl your site and capture a fresh screenshot.
Enter your new website URL when regenerating a section to refresh the crawl and screenshot.
v1.4.4
May 11, 2026
Added Mandarin Chinese (中文) language support.
v1.4.3
May 5, 2026
Brand positioning report generation is now significantly faster.
v1.4.2
Apr 29, 2026
New: Export your brand positioning as brand-guidelines.md — a machine-readable file for AI agents.
Drop brand-guidelines.md into Cursor, Claude Code, ChatGPT, or any AI tool to generate on-brand copy, UI, and assets automatically.
Access it via the Export button on any brand positioning report.
The Export button now surfaces brand-guidelines.md alongside PDF.
Instructions on how to use brand-guidelines.md with your AI agent.
v1.4.1
Apr 27, 2026
Website Analysis now shows a Website Insights card with tone of voice, implied values, suggested brand values, and strategic recommendations.
v1.4.0
Apr 22, 2026
New: Brand Check — upload images, text, or PDFs and see how well they align with your brand positioning across 7 dimensions.
AI-powered scoring with detailed per-dimension feedback and coverage indicators to spot gaps.
Full brand check history to track and compare asset alignment over time.
Polished asset upload, results view, and score chart with clearer methodology explanations.
v1.3.15
Mar 19, 2026
Introducing Organizations: create or join organizations, invite teammates, and manage member roles from settings.
Organization branding: org owners can set branding that applies to all members and shared reports automatically.
Client access via secure share links: give clients scoped, read-only access to reports without requiring an account.
Shared reports always display the report owner’s branding — guests never see their own branding on someone else’s report.
Owners can refresh shared reports and update public report language so shared links stay current.
v1.3.14
Feb 24, 2026
Improved the checkout experience for a smoother and faster purchase flow.
Fixed minor bugs to improve overall stability.
v1.3.13
Feb 11, 2026
Improved retry flow: landing page regeneration now forces a fresh crawl and screenshot refresh instead of reusing cached data.
Added textarea content limits with translated overflow warnings in the branding intake form.
Removed old competitor retry actions and outdated retry button wiring.
v1.3.12
Jan 17, 2026
Enhanced visual identity color system with automatic variant generation
Added color gradient preview with click-to-copy hex codes
New export options: CSS variables, Tailwind config, SCSS, and JSON formats
Improved color palette display with designer-friendly variant names
v1.3.11
Jan 4, 2026
Added Japanese and Korean language support
v1.3.10
Dec 26, 2025
Improved onboarding flow
v1.3.9
Dec 8, 2025
Faster competitor analysis
Improved UX for inspiration
Fixed problems with DOCX export
Multilanguage is more stable for sharing reports
v1.3.8
Nov 28, 2025
Improved PDF export design
Faster competitor analysis
Minor bug fixes
v1.3.7
Nov 24, 2025
Added Preferred Communication Channels section to Ideal Customer Profile (ICP) reports - communication channels are now displayed in both web view and PDF exports
v1.3.6
Nov 16, 2025
Enhanced SEO keyword analysis with location-based filtering and keyword difficulty indicators
Added dynamic flag display for keyword locations using country codes
Improved keyword data structure with location_code and language_code support
v1.3.5
Nov 15, 2025
Improved marketing campaign ideas generation with enhanced quality and relevance
v1.3.4
Nov 14, 2025
Beta
Beta: Multi-language support is now available across the app.
v1.3.3
Oct 14, 2025
Added section selection for shared reports - choose which sections are visible in public links
Improved share dialog with better UX and visual feedback
v1.3.2
Oct 7, 2024
Beta
DOCX beta export is now live - export your reports in Microsoft Word format
v1.3.1
Sep 16, 2025
Fixed a bug with the PDF report generation that lead to formatting issues
v1.3.0
Sep 2, 2025
Beta
Users can now regenerate or update specific sections of their reports
We will now send an email to the user when the report is ready
New regenerate controls for individual sections
v1.2.25
Aug 20, 2025
Beta
Editable sections and items
v1.2.24
Aug 17, 2025
Updated SEO reports to be more accurate
v1.2.23
Aug 16, 2025
Fixed bugs with the PDF export and improved the UI
v1.2.22
Aug 14, 2025
Improved archetype cards with swipe buttons and usage hints for easier navigation.
v1.2.21
Aug 5, 2025
Improved the UI and fixed some bugs
v1.2.20
Jul 28, 2025
Improved error handling and added some failsafes
v1.2.19
Jul 19, 2025
You can now add a site wide logo to your branding settings and customise the experience for your clients
v1.2.18
Jul 14, 2025
Reports can now be sorted by name, description, status, and created date
v1.2.17
Jul 10, 2025
PDF export - our most requested feature is now live
Default branding settings can now be customized per individual report for maximum flexibility
v1.2.16
Jul 3, 2025
Added URL validation to prevent analysis of faulty websites
v1.2.15
Jul 1, 2025
Added competitor analysis with support for up to 5 competitors
v1.2.14
Jun 30, 2025
Improved the export report functionality
The brand positioning analysis now gracefully handles cases where website text is optional or missing.
v1.2.13
Jun 19, 2025
Enhanced the brand positioning generator to automatically fetch and update missing website content from provided URLs.
Increased the token limit for Call-to-Action (CTA) generation to allow for more comprehensive and detailed responses.
Improved the AppSumo license verification process for greater reliability.
v1.2.12
Jun 17, 2025
Enhanced the brand positioning report with dynamic navigation groups based on the report's content.
Implemented error handling for scenarios where a website URL is missing during brand analysis.
